목차 contents Introduction 1. The reason to choose the hotel 2. 7 Factors of Physical Environment Main subject 1. About Hotel Kukje 2. Targeting 3. Competitors 4. Design the physical environments of the hotel 1) Facility 2) Ambience 3) Lighting 4) Table Settings 5) Lay-out 6) Service staff 7) Exterior Conclusion 1. Review 2. Expected Effect Reference 본문 Hotel Kukje s main customers are Japanese travelers over 90 percent. This hotel is targeting mainly foreign tourists and business people. As first-class hotel, the number of rooms are 130. There are single room, double room, twin room, deluxe room, suite room, Ondol room, Ondol deluxe room and Ondol suite. The hotel amenities include the coffee shop, business centers, banqueting rooms, the wedding hall, the buffet and the adult nightclub. Room Type Rate(\) # of rooms Area Single 90,000 6 7 Double 120,000 34 8 Twin 120,000 66 8 Deluxe 160,000 7 10 Suite 350,000 2 17 Ondol 120,000 6 8 Ondol Deluxe 150,000 8 10 Ondel Suite 350,000 1 16 2. Types of Hotel Kukje Type of Hotel Kukje Length of stay Transient Hotel Payment method European Hotel Ownership Independent Hotel 3. Targeting Hotel Kukje is targeting Japan tourists continuously with a travel package. If they make them feel comfortable and affordable, they want to revisit this hotel again whether they visit with a travel package or not. With this solution, by setting the older generations exciting nightlife and local customers as the second target, Hotel Kukje is positioning them and make them accept that Hotel Kukje is more chic and comfortable space than old and outdated perception. 참고문헌 Reference www.hotelkukje.co.kr (Hotel Kukje Offical Website) www.google.co.kr (Presentation Image) 키워드 객실관리, 국제호텔, 물리환경, 국제, 물리 |
2017년 9월 5일 화요일
객실관리 국제호텔 물리환경 디자인(영문)
객실관리 국제호텔 물리환경 디자인(영문)
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